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you built your eCommerce site, optimized everything for SEO, created a perfect design, but you still have trouble converting your site visitors. Your problem could very well be that you need to make your website more trustworthy. A website that doesn't look credible can lead to high bounce rates, low conversion rates, and a high rate of shopping cart abandonment. There are a lot of small things that add up to a website that people trust. This post will go through the three main areas of your eCommerce website that you should work on in order to achieve this: your homepage and landing pages, your product pages, and your check out process. By following this guide you will be able to make your website more trustworthy. Build a Trustworthy Homepage to Decrease Bounce Rates Your landing page is the first impression your site visitors will have of your website, which means it is the first place you need to focus on building trust. If your site doesn’t look good from the get g...

Taking initiative is essentially assuming the risk of a possible failure. When doing so, you put yourself out there and things don’t always go as planned. But the alternative is choosing to be inactive. If you're a leader, it's vital that members of your team make the right choice between doing nothing and doing something. For a healthy, forward-looking operation, they should want to choose action -- and this begins with the encouragement of a proactive leader. 1. Start by creating a supportive environment. Team members need to feel comfortable in their workspace. They should know that while they may strike out, their ideas will be heard and taken seriously by leadership. If the office isn't a safe place to do this, new ideas will no longer be shared -- or conceived at all. Make an effort to tell employees you are excited to hear their thoughts.   Don't always have time to sit down and discuss ideas face-to-face? Create a process for wor...