Tell a motivational story. Story telling is the most powerful and consistently successful tool" As humans, we are hard-wired to enjoy and learn from stories. From bedtime stories and campfires, to Broadway theaters and boardrooms — heroes, villains, conflict, plots, dialogue, and lessons learned draw us in, remind us of our own lives, and hold our attention. The story can be about you personally, which tells the audience first-hand why you are invested in and passionate about the topic. Or you can tell a story about another person who the audience can learn from. Another option: tell a fable, wisdom tale, historic event. The idea is, start with a brief 60 to 90 second narrative that launches your speech and captivates your listeners, and make sure the story encapsulates the key point of your message. you consider these questions as you craft your version of "Once upon a time": What challenges have you (or another) faced in relation to your topic? How did you (...
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